New 2026 - 2028 collaboration kicks off with youth camp support, in-stadium activations, and a pitch-perfect celebration of adventure ...

VISTA, CA – Troxus Mobility, a leader in high-quality electric bicycle manufacturing, is officially expanding its footprint into Canada through a strategic partnership with Trailhead Axis Group. This ...

Giant Group CEO Phoebe Liu and the company's Chief Legal Officer, Daniel Chen, met with U.S. Customs and Border Protection ...

Two industry research groups have shared estimates of the number of e-bikes the U.S. imported last year, with one group estimating a record number of imports and the other estimating a significant ...

For our March magazine edition, we asked our State of Retail panel members: What are your shop's primary strategies for acquiring and retaining customers?

Life Electric Vehicles completed the court-approved acquisition of Rad Power Bikes, the Florida-based e-mobility company said Thursday.Based in Deerfield Beach, Life EV agreed in December to acquire ...

To answer this question, I turned to Michael Forte, an industry longtimer who’s done stints with Giant, Felt, and Specialized in addition to owning his own bike shop. In what he calls his ...

Golden, CO — Revel Bikes is proud to welcome Chris Reichel back to the team as Global Brand Strategist. Chris returns to ...

Ten years ago, about the time Scott Montgomery was co-founding the CrankTank industry marketing company, Search Engine ...

Specialty outdoor retailer REI Co-op today announced Kim Waldmann has joined the company as its new chief commercial officer, ...

Marketing departments have historically been the first and hardest hit when budget cuts come to the industry. As a former CEO explained it to me: The spends on a ...

VAR Tools has released a refillable spray can that can dispense cleaners and degreasers, reducing empty aerosol cans.