The Film Data Scientist returns to dig into what it means for a movie to be "dumb", and how movies are changing in this regard.

I read all 68 pages of the patent behind Ben Affleck’s stealth AI start-up that Netflix just bought in order to understand exactly how the system works (and so you don't have to).

I studied the dialogue in 64,332 movies released between 1940 and 2022. Each movie’s writing was scored using four metrics, ...

Hollywood cinema is not known to be a bastion of truth. It’s a place where entertainment and expediency are prioritised over accuracy and authenticity. It's frequently claimed that NASA uses the 1998 ...

Colour is one of the quickest ways a poster can tell you what kind of film it’s selling. Before you’ve read the title or registered the actors, your brain has already clocked the palette and filed it ...

A few weeks ago, John August dropped me an email which included a simple question: "How accurate is the page-per-minute rule of thumb?" The rule John is referring to is that a film based on a ...

Yesterday, Donald Trump announced a plan to impose a 100% tariff on all foreign-made films. He claimed that international tax incentives were draining American productions from US soil and accused ...

A couple of years ago, I looked into whether erotic thrillers were indeed dying out or if it was just availability bias due to the fact that the main examples which come to mind are mostly from the ...

This is part two of my collaboration with Screendollars in which we spoke to 246 cinema owners and film professionals affiliated with exhibitors. We quizzed them on a range of topics, and their ...