When Mattel introduced Hot Wheels back in 1968, the 1:64 die-cast cars were almost an instant hit. Using television to advertise the bright little cars with moving wheels to a wide audience likely ...
Hot Wheels are one of the most beloved and iconic toys. They’re one of the most reliably affordable, too. You can always count on Hot Wheels to meet you with a modest price tag — well, not always.
This story has been updated. Looking like a pair of Hot Wheels toys come to life, the custom cars that inspired two of the most recognizable toys of all time will be on display on the National Mall in ...
Building a project car is a never-ending stream of exciting and frustrating moments. Even if you have all the budget you need, it's not a walk in the park, and it's even worse if you struggle with ...
From artists like Daniel Arsham and Kenny Scharf, to fashion labels like Kith and Moncler, to automotive presences like Ferrari and Formula 1, Mattel has been on a tear with its Hot Wheels ...
In 1968, the US toy company Mattel was looking to create a die-cast car range that would outperform the competition. Elliot Handler, together with his wife and company co-founder Ruth Handler, ...
The quintessential old-school Hot Wheels wheels, shiny discs with six little lines carved into the chrome, are from a line of the toys called “Ultra Hots.” I’m sure some of you fondly remember racking ...
GameSpot may get a commission from retail offers. Released in July to celebrate Batman's 85th anniversary, this 5-pack of Batmobiles is on sale for only $12, down from $20. Inside you'll find the ...
For the first time in 10 years, Ferrari is returning to the Hot Wheels diecast collection. Mattel announced the news at the Nuremberg International Toy Fair, unveiling plans to release a full range of ...
In its relatively short tenure the Polestar Design Contest has already attracted thousands of contestants from all over the world, and it has already produced plenty of publicity for the still-rising ...