SAN FRANCISCO, Nov. 18, 2025 /PRNewswire/ -- The Brief, the AI agency and creative automation platform for marketers, today announced The Agency Package, a tailored suite of AI tools and services ...
Forbes contributors publish independent expert analyses and insights. Karin Eldor covers entrepreneurs and leaders in fashion & lifestyle. The “agency founder to brand founder” pipeline isn’t new, but ...
Are you a print subscriber? Activate your account. By Ewan Larkin - 7 hours 53 min ago By Bradley Johnson - 8 hours 29 min ago By Tim Nudd - 9 hours 26 min ago By E.J. Schultz - 14 hours 16 min ago By ...
For one agency, 2025 was unmistakably about both – a year forged in conviction, culture and an unwavering belief in the power ...
A total of 219 agencies have been ranked in the Campaign Brief Asia 2025 Creative Rankings, compiled based on performance at ...
Agency teams are under pressure to move faster, deliver sharper work and manage a growing mix of AI-enabled tasks—all without losing strategic rigor or creative edge. As GPT models become more capable ...
A new report from the Association of National Advertisers finds that over 75% of both agencies (82%) and brands (79%) ranked a “tight brief with clearly defined objectives” as the most important ...
As major brands ramp up investments in internal creative and content teams, the industry faces a pivotal question: is the traditional agency model losing its edge as creativity shifts in-house?
Ogilvy Australia went head-to-head with Special Group yesterday in the final presentations for a KFC Australia creative brief.Multiple sources have indicated to Mumbrella that the fast-food giant’s ...
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